Regional Communications/Marketing Director in Tyler, TX at Johnson Service Group

Date Posted: 12/29/2021

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Tyler, TX
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    12/29/2021

Job Description

JobID: 387139

JSG is seeking a Regional Marketing/Communications Director who will be responsible for overseeing the Marketing and Communications activities in the Northeast Texas region of our client's Health System, which includes adult acute care hospitals, clinics, and outpatient centers and many other programs and facilities throughout the Tyler, Longview, and Texarkana areas.

This position is responsible for supporting marketing and communication activities for both new and existing services to achieve strategic growth and improve the health and wellbeing of those we serve. This position oversees a broad range of marketing and communication activities relative to the strategic direction and positioning of the organization and its leadership that promote, enhance and protect brand reputation and enable the organization to become the partner of choice.

Work with system Marketing/Communications resources, regional leaders, and the senior vice president of group operations to create and implement effective Marketing/Communication plans that achieve goals, including increasing or maintaining the value of the brand, increasing patient volume, growing appropriate service lines and improving the health and wellbeing of those we serve.

Requirements:

  • Bachelor’s degree in communications, public relations, marketing, business or related field required. Master's degree preferred.
  • Proven track record working in a matrixed, collaborative environment working with multiple stakeholders.
  • Ability to make effective presentations to various stakeholders including physicians, senior leadership, governance, and external constituents.
  • Excellent oral and written communication skills including creative approaches to internal and external marketing and communication platforms. Must possess a professional demeanor.
  • Ability to effectively engage, manage and grow a team of direct reports.
  • Ability to use a computer for extended periods of time, including word processing, presentation, spreadsheet, and other various programs.
  • Ability to work extended hours on occasion, including some weekends and evenings.
  • Health care experience highly preferred. Experience at an advertising or public relations agency may be helpful.

#D400




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